The sponsorship agency for live streaming.
We connect brands with rising live creators on Twitch, Kick, and YouTube Live. We don't sell impressions — we broker partnerships that perform.
Why Airtime
A new kind of creator agency. Built for performance, not vanity.
Attention, not impressions.
Live creators trying products on stream — the most native, highest-trust ad format there is.
The unsexy middle, on purpose.
Rising creators with engaged, affordable audiences — the performance sweet spot, not £50k headline names.
Vetted and verified.
Real, checkable numbers from public platform data. No inflated stats, ever.
For Brands
Reach audiences that actually trust the person recommending you.
A creator featuring your product on stream reads like a friend's recommendation — and that converts. We match creators to your customer, verify the numbers, and broker the deal.
- Hand-picked creators matched to your customer
- Verified, public platform numbers — no inflated reach
- Sponsored segments, monthly partnerships, or affiliate deals
- Optional: clips to TikTok, Instagram & YouTube Shorts
- One contact — we handle sourcing, vetting, and the deal
- A report every cycle — see what your money did
For Creators
We find you sponsorships. You pay nothing unless you say yes.
You stream. We pitch you to brands that fit your audience and bring you deals you're free to take or leave. No upfront cost — we only earn when you do.
- £0 upfront, ever — we take 20% only on deals you approve
- Non-exclusive — keep doing your own thing
- Free media kit built from your public stats
- You approve every deal; you're never locked in
- Selective on purpose — real brands, real budgets
How it works
A clean process, start to deal.
Match
We source creators whose audience fits the brand and verify every number.
Present
Brands see a one-page media kit built from real, public platform data.
Broker
We handle the terms. Creators approve before anything is signed.
Report
Every cycle, the brand gets a report showing what the partnership delivered.
Pricing
Clear packages. No mystery rates.
Pricing is based on one thing: how many people actually watch a creator live. The prices below are starting points — the bigger the live audience, the higher the rate. You'll always see the exact price for your creator before anything is agreed.
A single dedicated feature on stream — a shoutout, a product try-out, or an unboxing.
Repeated features, your product on stream, and a link in their bio — all month long.
+ Optional short-form clips (TikTok / Instagram / Shorts)
A discount code plus commission on each sale — no upfront fee. Good for brands testing the water.
Every quote is fixed up front — no surprises after. Airtime earns a 20% brokerage fee, included in the rate. Creators never pay upfront.
Who runs it
An independent, founder-run creator agency.
Airtime Partnerships is independent and founder-run. We watch the live-streaming scene across Twitch, Kick, and YouTube Live, and know which rising creators are worth a brand's money before they're obvious. Work with Airtime and you work with us directly — early, selective, one real deal at a time.
- Structure
- Independent · founder-run
- Reach
- Worldwide
- Contact
- hello@airtimepartnerships.com
Questions
The things people ask.
How does Airtime make money?
A 20% brokerage fee on deals we close. Creators pay nothing upfront — we only earn when a deal they've approved goes ahead.
Do creators have to sign exclusively?
No. Everything is non-exclusive and per-deal unless you specifically want more.
How do you price sponsorships?
On a creator's real average live viewers, using standard market rates — never inflated follower counts.
What kind of brands do you work with?
We work with brands whose customers overlap with a creator's audience — including established, regulated crypto companies. We never take tokens, presales, memecoins, or anything promising returns, and no gambling or betting sponsors. Credibility is the whole business.
Which platforms do you cover?
Twitch, Kick, and YouTube Live — mostly Twitch and Kick. If a creator streams live to an engaged audience, we can work with them.
You're new — why should I trust you?
Because the structure does the trusting: creators risk nothing, brands see verified numbers before they commit, and every claim on this site is true. We'd rather be honestly early than dishonestly impressive.
How do I get started?
Tell us what you're after below. Brands: your product and target customer. Creators: your channel. We'll take it from there.
Get in touch